London Design Silver

2025 Winner

Floating Appetite — Contemporary Gaze of Beef Noodles

Entrant

KAKUKOW

Category

Product Design - Conceptual Design

Client's Name

-

Country / Region

Taiwan

Gallery

About The Entry

"Floating Appetite" is a contemporary sculpture that transforms the craftsmanship of hyper-realistic food modeling into a visual language of contemporary art. By using the iconic Taiwanese beef noodles as the core symbol, the work explores the intricate entanglement between food, desire, and cultural identity.

Suspended noodles defy gravity, freezing the moment of consumption and evoking the suspended state of human desire. Through meticulous hand-crafted elements such as the braised beef, noodles, broth, and side dishes, combined with an exaggerated floating presentation, the piece creates a surreal culinary scene beyond the dining table.

This work invites viewers to confront the tension between visual pleasure and physical inaccessibility, challenging the conventional perception of food as merely a consumable object. It provokes a dialogue on the intersections of food, body, culture, commerce, and fantasy within contemporary society.

Credits

Chih-Chung KUO
More Silver Winners
Interior
2025
London Design Awards - Along the Light

Entrant

YuanLynn Design

Category

Interior Design - Reception Center

Interior
2025
London Design Awards - Tranquil Luminous Steep
Hsu's House

Entrant

PlusYu Interior Design

Category

Interior Design - Residential

Interior
2025
London Design Awards - Sanctum

Entrant

Zeyu Liu

Category

Interior Design - Spa & Wellness

Interior
2025
London Design Awards - A Sanctuary of Togetherness
Chang's House

Entrant

LOYU Interior Design Engineering CO., LTD.

Category

Interior Design - Residential