Rome Design Awards Silver

2025

Floating Appetite — Contemporary Gaze of Beef Noodles

Entrant Company

KAKUKOW

Category

Product Design - Conceptual Design

Client's Name

Country / Region

Taiwan

"Floating Appetite" is a contemporary sculpture that transforms the craftsmanship of hyper-realistic food modeling into a visual language of contemporary art. By using the iconic Taiwanese beef noodles as the core symbol, the work explores the intricate entanglement between food, desire, and cultural identity.

Suspended noodles defy gravity, freezing the moment of consumption and evoking the suspended state of human desire. Through meticulous hand-crafted elements such as the braised beef, noodles, broth, and side dishes, combined with an exaggerated floating presentation, the piece creates a surreal culinary scene beyond the dining table.

This work invites viewers to confront the tension between visual pleasure and physical inaccessibility, challenging the conventional perception of food as merely a consumable object. It provokes a dialogue on the intersections of food, body, culture, commerce, and fantasy within contemporary society.

Credits

Chih-Chung KUO
More Silver Winners
Packaging
2025
Rome Design Awards -  Zero Miles

Entrant Company

Maomao Ding

Category

Packaging Design - New Category

Interior
2025
Rome Design Awards - Simple and modern, smart storage
WAN BAU LONG

Entrant Company

company

Category

Interior Design - Residential

Interior
2025
Rome Design Awards - Sanctum

Entrant Company

Zeyu Liu

Category

Interior Design - Spa & Wellness

Interior
2025
Rome Design Awards - LAFORT FLAGSHIP STUDIO
Lafort

Entrant Company

Luciano Dalla Marta Architecture

Category

Interior Design - Flagship Store