Rome Design Awards Gold

2025

Shopping Universe

Entrant Company

Independent Designer

Category

Architectural Design - Conceptual Design

Client's Name

Country / Region

United States

Shopping Universe envisions a new architectural typology that fuses production and consumption into a single, adaptive ecosystem. The project challenges the conventional separation between workspace and marketplace by revealing how labor and consumption are mutually dependent processes. It redefines the shopping mall as an integrated system of making, recycling, and exchange—an urban engine that transforms waste into value and consumption into creation.

The design organizes the mall into two interdependent layers: labor space and commercial space. The labor space exposes manufacturing and repurposing processes, allowing visitors to observe and participate in craftsmanship and material transformation. The commercial space extends this interaction, offering repurposed goods and educational experiences that bridge the gap between production and everyday life. Together, these spaces cultivate transparency and invite users to engage in a circular model of consumption.

As traditional malls struggle with declining relevance and excessive uniformity, this project proposes a spatial and social renewal. The project repositions the mall as a civic infrastructure—an open, evolving platform for sustainable urban living. Through visible logistics and adaptive circulation, the architecture accommodates both industrial efficiency and human experience. Machines and workers coexist in shared environments that balance automation with participation, creating a new spatial economy based on reuse and resource awareness.

The project extends beyond architecture into a broader urban strategy. By integrating recycling systems, localized manufacturing, and public engagement, it functions as both marketplace and material hub within the city. This hybrid model transforms the act of shopping into an educational, ecological, and collaborative process.

Ultimately, this project proposes a vision of architecture as an agent of circular urbanism—where consumption becomes an act of renewal rather than depletion. The project demonstrates how the shopping mall, once a symbol of excess, can evolve into a sustainable and inclusive commons, reconnecting production, people, and the environment through design.

Credits

Independent Designer
Meng-Jung Ho
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